Rob Cairns talks to Maddy Osman about her book Writing for Humans and Robots: The New Rules of Content Style. Get your book here: Show Highlights: Why writing for humans and search engines matters. A style guide for your writing is necessary. What matters more SEO or the human eye. How this book will make…
Join Robert on his second episode of new year’s security resolutions – this time, he’ll be running you through the checklist for ensuring the plugins on your site are safe to use. He’ll also be talking about the recent Doctor Web report about a botnet targeting specific outdated WordPress plugins – which is a great…
Keala Gaines from WooCommerce and Dave Lockie from Automattic chat about the relationship between WooCommerce and Crypto.
If you have used WordPress for a while, you are inevitably introduced to Custom Post Types. Affectionally known as CPTs, custom post types allow you to extend WordPress to be utilized as the robust Content Management System it is. Think of this episode as CPTs 101 and how to help you get started.
Kathy and Michelle talk a little about the holidays and some exciting things that have been happening in both of their lives. Michelle is one of the 4 finalists for the WROC 2023 Rochester Remarkable Women, which is an honor in and of itself. Kathy posted a YouTube video on an inspiration which led to…
In episode 23 to kick of 2023 of the Kadence Beat, we take a look at how exemplary customer support affects our perception of a brand, whether it is an airline, fast food, or clothing company. We talk about Kadence’s philosophy on customer support and how it began from an empathetic perspective when founder Ben…
Rob Cairns talks about why consistency in Digital Marketing matters. Show Highlights: Why Consistency matters. What big brands do. My thoughts on the social media algorithms.
WooBits now featuring guest hosts for a one-off chance to share their insights and perspectives on various topics. Plus a new YouTube channel.
WordPress co-founder Matt Mullenweg’s annual State of the Word speech was held December 15, 2022 in New York City. In this episode Allie Nimmons and Rob Howard recap the highlights of Matt’s speech – things they are excited about, things that confuse or worry them.. and together they try to answer the question: what is…
When you're working with websites, you can't ignore the WebP image format. But what makes this format better than other image formats? And is it really practical and will stay? In this episode, Steffen and Dominik dive deep into image formats and discuss how to use WebP. Highlights00:00 Intro00:48 How do you optimize image loading?01:22…
In 2022, the show released 115 episodes featuring 112 guests, discussing a wide range of topics related to WooCommerce and e-commerce.
You need clients or customers that know, like, and trust you. The best way to do that is to develop the ideal client avatar. This avatar is a model of the ideal client you would like to work with. Today’s episode will give you a few pointers on how to develop ideal client avatar. Enjoy!
Christmas still hasn’t happened yet for Michelle, whose family was impacted by blizzard hurricane conditions in upstate New York. Looking back over the challenges of 2022, Kathy and Michelle are ready to put the year behind them and turn their attention to new goals and new projects. We talk a little about where we’re putting…
In this episode we want to say two things: 1) Happy new year and 2) rotate your passwords! Rotating your passwords regularly is a key security practice. We feel it’s important to stress this in light of the latest news from the LastPass security breach – we now know that attackers did gain access to…
On the Pod Rob Cairns sits down with friend of the show Jeff Brown and talks all things social media. Show Highlights: What is the next best thing. Should I be on Tik Tok. Changes are happening at Facebook. The Twitter Mess.
