Well 2020 was unlike any year I’ve lived through, and I’m sure it’s the same for you. When I decided to come up with a theme for Season 9, which started in July, we were a couple of months into the global pandemic. I wanted focus on topics that could help you (and me) grow…
In September 2020, my 4th book published by a publisher (6th overall) came out. It’s called HTML and CSS: Visual QuickStart Guide and it’s a (very) beginner’s guide to learning HTML and CSS. The process was long and at times frustrating. I wanted to go through how I wrote it, from inception to hitting the…
Winstina Hughes is an Assistant Regional Planner for the Maryland Department of Transportation but she’s coming to us today as a member of the wordpress community! Throughout the interview we talk about all sorts of things – life, WordPress, the New Jersey Transit…and it call comes back to the main takeaway for this episode: writing…
Throughout this season, we’ve talked about create content to build an audience. And the best way to build that audience and interact with them is forms. Well, Naomi C Bush tells us all about some great ways to build helpful forms for users. This is a much more traditional episode of How I Built It and…
Jase Rodley has A LOT going on. In fact, since we recorded this episode, he stepped down from Rank Defender to run Dialed Labs. His energy and drive are apparent in the interview, where we talk about Making Resource sites. Essentially, he tells us how to make content to fill a demand, and make a…
It has become a bit of a time-honored tradition for me to do gift guides around the holidays. I often get asked for recommendations on office, podcast, and pen gear. I write the gift guides up on my personal site, but this episode goes into a bit more depth for people who work from home,…
Joe Simpson did something that, in my opinion, is very difficult to do. He created a local community out of virtually nothing. Living in Castilla, CA, he built the WordPress Santa Clarita Valley meetup from scratch. And the way he did it, as well as his personal story, is fantastic. I’m so happy I got…
Virtual summits are all the rage these days, but my friend Dave Shrein was doing them before they were cool. I participated in his event last year for his agency Campaign Donut, and I thought it was so well-run, I had to have him on the show to talk about it. Dave’s story is great…
Lately on this show we’ve been focusing on big picture stuff, but it’s really the small changes that make a big difference. Proof of that is Bud Kraus. He was trying to grow his newsletter and got nowhere….until he made a small change that grew it over 1,000 people in one year. Bud spills is…
I love talking to Brian Krogsgard. And if you need proof, we had a SUPER long pre-show that I’m going to release as bonus content when I roll out the Build Something Membership. And speaking of, that’s the main topic for today’s conversaiton with Brian: building membership through community. We talk all about how Post…
Monetizing your podcast doesn’t just mean sponsors. There are methods you can employ to generate income from your show – whether it’s direct dollars or warm leads. Here are 4 ways to monetize your podcast, from landing sponsors to generating commission. And if you’d like to learn more, check out the course Podcast Liftoff. ……
Webinars can be a great way to grow your audience, but are a tough business. Today’s guest, Emily Hunkler, is a pro! She is able to host consistent webinars and virtual meetups for GoWP at a time where it helps most. In this episode, Emily lets us in on how she does it. … Using…
I have a confession that won’t be much of a confession once you start listening to this episode. I’m a big fan of David Sparks. I think he does great work in several different areas an I’m excited to talk to him about how he does it. We also both happen to be big fans…
I’m really excited to take to Tracey Larvenz today – he’s my content manager over at linkedIn Learning and he’s so great to work with! Being a Content Manager at LinkedIn Learning, it’s his job to make sure there’s a steady stream of new course material coming out for members. We’ll talk about how he…
Let me tell you about my friend Tessa. She is very passionate about her work. And what’s her work? Well she finds people who are passionate about products! In this episode Tessa will give us tips and tricks for building an advocacy program – where you can connect with people who LOVE you product. And…
