Interviews, News, and Analysis for WordPress Professionals. This podcast includes interviews, conversations, opinions, and analysis from Post Status for the WordPress and web community.
In this podcast episode, Michelle Frechette and Corey Maass brainstorm strategies to enhance their product’s appeal and visibility. They discuss adding engaging features to their website, similar to how children desire flashy bike accessories. They explore the idea of reframing their website to highlight the product’s awesomeness, keeping an updated blog, and engaging in public…
In this podcast episode,Cory Miller interviews Ian Peatey, a seasoned trainer in nonviolent communication (NVC). Ian shares his journey with NVC and its profound impact on his life and work. He discusses the origins of NVC, developed by Marshall Rosenberg, and its emphasis on empathetic listening and honest self-expression. Ian and Cory, explore the challenges…
In this podcast episode, Corey Maass and Michelle Frechette discuss plans for a future Rochester meetup presentation on images and open graph, with intentions to record and share the session on YouTube. They explore the idea of teaching using their own examples, similar to how a forum might demonstrate a product. The conversation also touches…
In this podcast episode, Corey Maass and Michelle Frechette discuss the strategic pivot of the podcast to concentrate on marketing a WordPress product. They delve into the changes needed for their homepage, refining their messaging, and creating educational content tailored for their audience. They emphasize the importance of demystifying technical jargon like “open graph” for…
In this podcast episode, Michelle Frechette and Anne McCarthy discuss the development of a mentorship program and an empowerment grant aimed at supporting the LGBTQ+ community in the WordPress ecosystem. They highlight the need for a safe and inclusive environment, address financial barriers, and consider privacy for those not ready to come out. The episode…
In this co-branded podcast episode, Cory Miller from Post Status and Matt Medeiros from WP Minute discuss the “WP drama” within the WordPress community, focusing on leadership challenges and the impact of internal conflicts. They share personal experiences, emphasizing the importance of civility and understanding towards leaders like Matt Mullenweg. They highlight the need to…
In this podcast episode, Cory Miller welcomes Greg Zakowicz from Omnisen to discuss the effectiveness of various marketing channels such as email, SMS, and web push messages. They explore the increasing impact of SMS marketing, especially during peak shopping periods, and the growing trend of automation in marketing communications. Greg shares insights from Omnisen annual…
In this podcast episode, Corey Maass and Cory Miller discuss marketing a WordPress plugin, focusing on the use of open graph data across different platforms like Facebook, Pinterest, and Instagram. They emphasize the importance of customizing images and content for specific pages and posts, and the value of rich content for SEO. They also discuss…
In this podcast episode, Cory Miller interviews Roger Rosweide, co-founder of WildCloud, shares his journey with WordPress and WildCloud, and introduces the concept of website as a service. He discusses how this model can provide pre-built, managed websites for a monthly subscription fee, benefiting agencies, marketers, business consultants, and individuals. Roger also explains how agencies…
In this podcast episode, Cory Miller interviews Amber Haynes, CEO of Equalize Digital, about the importance of accessibility in WordPress and web design. They discuss the recent award received by Equalize Digital for their Digital Accessibility Checker plugin, which audits WordPress websites for accessibility. Amber highlights the challenges faced by screen reader users and the…
In this podcast episode, Corey Maass and Cory Miller discuss the performance of their WordPress product, launched in October, during Black Friday and Cyber Monday. They talk about their marketing strategies, including the importance of building a mailing list and repurposing content from a WordCamp talk. They also discuss their target audience and the potential…
In this podcast episode, Corey Maass and Cory Miller discuss plans for the second season of their show. They consider rebranding and focusing on marketing a WordPress product. They discuss potential topics such as selling and scaling a business, and the progress they’ve made with their WordPress product. They also discuss the importance of open…
In this podcast episode, Corey Maass and Cory Miller brainstorm marketing strategies for their upcoming WordPress product launch. They discuss the importance of creating engaging social media content, reaching out to potential customers, and leveraging partnerships with influencers. They also consider writing articles comparing their product with competitors to increase search traffic. Corey and Cory…
In this podcast episode, Michelle Frechette and Matt Medeiros discuss the importance of being a good podcast guest. They emphasize the need for high-quality audio, preparation, and engaging conversation. They advise against using built-in microphones or AirPods and suggest investing in a good microphone. They also stress the importance of avoiding sales pitches and providing…
In this podcast episode, Corey Maass and Cory Miller discuss their product launch strategy, including pricing and discount considerations for Black Friday and Cyber Monday. They also talk about the importance of authenticity in business, sharing personal anecdotes to illustrate their points. The conversation then shifts to sales and marketing, Corey and Cory reflect on…
