The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
In this episode, host Rob Cairns sits down with content creator and filmmaker Jake Isham to discuss the evolution of storytelling, the impact of AI, and practical advice for entrepreneurs looking to build a digital presence.
In this podcast episode, host Rob Cairns and guest Todd Jones review the state of copywriting and digital marketing throughout 2025. They discuss the practical use of artificial intelligence in content creation, emphasizing that while AI is useful for summaries and social media posts, it often lacks the creativity needed for remarkable results. A significant…
In this podcast episode, Rob Cairns and Warren Laine-Naida review the evolving landscape of SEO as 2025 comes to a close. They highlight how artificial intelligence has fundamentally changed search by providing direct answers, requiring creators to structure content into clear, verifiable "chunks" for better visibility. The discussion emphasizes that while technical performance remains vital,…
In this podcast episode, host Rob Cairns and marketing expert Bridget Willard conduct a comprehensive review of the 2025 marketing landscape. They emphasize that small businesses must prioritize foundational stability, such as functional websites and accurate analytics, over flashy, expensive ad campaigns. The conversation highlights social media as a vital component of SEO, noting that…
In this podcast episode, Rob Cairns and Ryan Waterbury conduct a comprehensive year-in-review for 2025 while looking ahead to 2026. The hosts discuss the critical importance of customer support systems and the technical challenges of WordPress core updates during the busy holiday retail season. A significant portion of the conversation focuses on artificial intelligence, highlighting…
Episode 616 The Future of Work – Augmenting Humans with Practical AI. Cairns is joined by guest Derek Crager, the founder of Practical AI, to discuss the current state and future of artificial intelligence. The conversation centers on the rapid advancements in AI, such as the release of Gemini 3, and the hosts’ belief that…
Episode 615 Build a Foundation Before You Market is a solo show hosted by Rob Cairns of the SDM Show. Cairns, who is the founder and CEO of Stunning Digital Marketing, emphasizes the critical importance of establishing a solid digital foundation before engaging in any marketing efforts. He stresses that website health is paramount, detailing…
The SDM Show, hosted by Rob Cairns, featuring guest Chris Panteli. The conversation centers on the topics of digital Public Relations (PR) and link building, particularly in the context of the growing influence of Artificial Intelligence (AI) and large language models (LLMs). Panteli, co-founder of the agency Linkify, shares his backstory and expertise in securing…
"The SDM Show with your host Rob Cairns," where Cairns interviews guest Cary Prejean, a strategic business and ontological coach. The discussion centers on the challenges faced by entrepreneurs, highlighting the need for business owners to understand their financial statements and the common difficulty of entrepreneurs transitioning from visionary to effective manager. Prejean, who moved…
The provided text is an excerpt from a podcast episode of "The SDM Show," hosted by Rob Cairns, which focuses on business, life, and digital marketing. Cairns is interviewing Alfredo Borodowski, an expert in positivity and resiliency, who shares his compelling personal journey, including his dramatic shift from being a prestigious rabbi who was arrested…
The source provides excerpts from The SDM Show podcast, hosted by Rob Cairns, featuring a conversation with Jess Frick of Rocket.net about the web hosting industry. The discussion covers the significant financial requirements for running a hosting company, often involving private equity or VC funding, as well as the importance of trust and support in…
The source is an excerpt from "The SDM Show," hosted by Rob Cairns, featuring guest Tim Nash, a security expert. The discussion centers on various cybersecurity topics, including recent security incidents like an AWS outage and a vulnerability used in airport PA systems, as well as the risks of using end-of-life operating systems like Windows…
The SDM Show hosted by Rob Cairns, featuring guest Dave Burnett, a fellow Torontonian and expert in Artificial Intelligence (AI) and Search Engine Optimization (SEO). The conversation primarily focuses on the evolving relationship between AI and SEO, with Burnett sharing his background in both fields, from owning a promotional products company during the Great Recession…
The SDM Show, hosted by Rob Cairns, which focuses on various business and marketing topics. In this segment, Cairns and guest Bridget Willard discuss the critical importance of holiday marketing preparation, specifically addressing the year-end buying season that includes Black Friday and Cyber Monday. They debate whether it is already "too late" to plan for…
This episode of The SDM Show Podcast, hosted by Rob Cairns, which features a conversation with guest Al Schuster, the founder and owner of Polaris Brand Promotions. The discussion centers on the role of brand ambassador agencies in providing experiential marketing services, such as in-store product demonstrations, trade show staffing, and event activations, for various…
