Trailblazer FM is a podcast that aims to help you build a WordPress agency that you, your employees, your clients, your suppliers, and your families all love.
We focus on practical advice to make achievable changes in your business that help improve your bank balance and wellbeing whilst not exhausting you with the hustle culture that is prevalent on the internet today!
How do you harness the power of “funnels” for your business? What IS a “funnel”? You may have been creating funnels for longer than you realised. Mike Killen unpacks what a funnel really is, and highlights the importance of providing really valuable content that will educate, build credibility and encourage the consumer down the right…
Being profitable is not always about selling more and gaining more clients. In this workshop we talk through basic cost management and how we keep our finger on our financial pulse to make informed decisions and ensure we have a good balanced approach to work and play. PROFIT AND LOSS It is essential to know…
Many agency owners shy away from offering SEO as it seems to be such an unknown quantity. It can seem confusing, hard to track and hard to manage. Rob Watson helps us understand how to begin to add SEO services that are manageable and scaleable. Grab Rob’s free SEO guide here: https://www.clicktosale.co.uk/seoguide Connect With Rob…
How do you get more engagement for your content? How can you effectively promote it across multiple platforms and mediums? Amy Woods of Content 10x shares strategies and tips for repurposing your content in easy and manageable ways. She also shares her story from a job she enjoyed, through a life threatening illness through to…
Are you struggling to attract higher paying clients? Troy Dean from WP Elevation shares how he, and 100s of WP Elevators have repositioned their businesses for success. Troy is running a series of webinars on how to run a WILDLY successful WordPress business. Find out more at: https://agencytrailblazer.com/wpewebinar During the show, Troy unpacks the phrase…
Print design and web design need not be miles apart. Join Kyle with us on the phone as tells his story of shifting from a print and signage background into fully fledged web design business. He shares the tools he used to translate his design skills online without the need for code. We unpack ways…
Agency life often feels like feast or famine with no middle ground. Generating recurring revenue can be as easy as pushing jelly up a hill. Ed from CloudCareWP has been able to transition 100% of his clients onto monthly and yearly care plans to get the most out of their websites and free Ed and…
You celebrate moving house. You celebrate having a baby. You have awesome memories of that wedding, party or event. These are moments you will never forget, and you were glad you were a part of them. Meet Jason who has been freelancing online from that magical city, New York. Jason has created a business that…
Ever dreamed of building an agency in a far and distant land? Martin Suttill has done just that, and had a fascinating journey getting there. The exciting thing is, he’s not finished yet and is in the process of designing their new office! 54 Solutions have grown a strong local client base in Peru and…
An uneducated audience think they don’t have the budget to spend with your agency. An educated audience find the budget because they understand the benefits, the value and the reasoning. Martin Huntbach unpacks how he and Lyndsay have been able to charge significantly more by providing valuable free content to their audience. He also shares…
Taking that leap to niche your business down is a scary process. You may feel worried about missing out on opportunities, and you may start to see an initial wobble in your finances. Staying the course becomes a difficult challenge. We catch up with Gerry King who back in episode 81 shared his desire to…
When you are not enjoying what you do, when you do not feel valued, and when the work no longer satisfies, it could be time to pivot. Imogen Allen shares her own journey, and taking the leap into web design and development as a result having run a VA business for some time. She shares…
Adam has found an industry he can serve, with a very clear problem he solves. He shares his journey, lessons along the way and shares how he is plans to adopt some methods of marketing to existing and cold leads that are quite surprising. Print is not dead, it is changing. Connect with Adam: https://laceydigital.co.uk/…
When agency life was at it’s worse and I was stuck with something that overwhelmed me and my team I had to take a step back and ask four very important questions. I share my journey from teenager to now, and some questions that changed everything. You can be a part of Agency Trailblazer here:…
Paul reached a point in his agency where he couldn’t take it any more. Overwhelmed, stressed and unhappy. He was able to turn everything around through the support of the wonderful online WordPress communities, and is now creating a business that he loves. As you listen to this episode you can see his journey and…
