Every week we talk with an experienced and successful WordPress Product owner about their successes and failures, lessons and tips of building, owning, and managing WordPress products.
In today’s WordPress product landscape, UX is no longer a nice-to-have. It is often the difference between a product people tolerate and one they genuinely want to use. In this episode of WP Product Talk, hosts Katie Keith and Ian Misner are joined by Devin Walker, recently appointed Artistic Director of Jetpack, to dig into…
WordPress is moving fast on AI, and plugin builders need to keep up. On Jan 21 at 6pm UTC+1, WP Product Talk sits down with Jason Adams, Core AI Team Lead at Automattic, to unpack how plugins WordPress AI efforts are shaping what’s possible right now. Jason joins Zack Katz and Matt Cromwell for a…
Today’s users expect speed, clarity, and polish by default. In this episode of WP Product Talk, we dig into Product User Expectations and what WordPress product owners need to stop ignoring if they want to stay relevant. Carl Alexander joins Paul Carter, CEO of BuiltFast, to talk honestly about where products fall short and how…
Product positioning is one of those things everyone talks about, but very few get right, especially when a product’s value isn’t immediately obvious. In this episode of WP Product Talk, we’re going all in on what product positioning really means and how to make it work in the real world. Nathan Tyler, founder of BlinkMetrics,…
Join us for Making WordPress Weird: Nick Hamze on Building for Fun in WordPress, as we explore what happens when you stop taking things so seriously and start creating just because it’s fun. Nick Hamze is known for his playful, unconventional approach to building and his relentless push to keep the creative spirit of WordPress…
Join us for Blocks, Boundaries, and Breakthroughs: Product Development in Modern Woo as we dive into the future of WooCommerce development with the brilliant Kathy Darling, known for her deep expertise in building powerful Woo extensions. We’ll explore how Woo’s shift toward blocks is shaping product strategy and what today’s builders need to understand to…
In a market where subscription pricing has become the default, choosing a one-off model can feel almost rebellious. In this episode of WP Product Talk, hosts Katie Keith (Barn2 Plugins) and Matt Cromwell (GiveWP/StellarWP) sit down with Rodolfo Melogli from Business Bloomer and Checkout Summit to examine why he has doubled down on low-cost, single-payment…
WooCommerce is promoting the Model Context Protocol (MCP) as a new way for apps, tools, and AI models to communicate. For WooCommerce product builders, that promise is compelling: AI-powered workflows, merchant-aware extensions, and deeper, more meaningful integrations between WooCommerce and AI systems. But it also raises some hard, practical questions: Is MCP ready for real-world product development?…
Hosts Katie Keith (Barn2 Plugins) and Zack Katz (GravityKit) are joined by Melissa Love from thedesignspace.co, who builds and sells Kadence add-ons, to explore what it takes to succeed when your product relies on someone else’s platform. We’ll unpack the realities of building an add-on business inside another company’s ecosystem – from navigating limitations and…
It’s that time of year again—Black Friday and Cyber Monday are almost here, and WordPress product owners are gearing up for their biggest sales season. Join us for Black Friday Strategies for WordPress Products, a special episode where our co-hosts share proven tactics, lessons learned, and insider advice for running high-performing holiday promotions. We’ll cover…
As product founders, we LOVE when customers share ideas…but how do you decide which requests to act on and which to let go? In this episode, Robby McCullough and Justin Busa from Beaver Builder join us to talk about finding that balance between listening and overbuilding, how Beaver Builder approaches feedback, and why saying “no”…
AI is changing how WordPress product teams handle customer support—but not every experiment delivers results. Join us for “AI in Support: What Works, What Doesn’t, and What’s Next” as Aaron Edwards, Founder of Docsbot, sits down with co-hosts Matt Cromwell and Zack Katz to share real lessons from building and deploying AI in WordPress support….
Running multiple WordPress products under one roof can be both an opportunity and a challenge. In this episode of WP Product Talk, hosts Katie Keith (Barn2 Plugins) and Matt Cromwell (GiveWP/StellarWP) sit down with Ian Misner, Co-Founder and General Manager of Kestrel, to explore how product companies can juggle competing priorities without losing focus. We’ll…
When you build a product, the first and most important question isn’t what features should we add? — it’s who are we building for? In this episode of WP Product Talk, we’re joined by Robert Abela of Melapress to explore how your audience shapes every decision you make. From enterprises that demand security and compliance, to agencies that need scalability and…
Lifetime deals often look like the perfect launch strategy — quick cash, loyal early adopters, and momentum out of the gate. But what happens after the rush? Join us as Lesley Sim, fresh off launching her new product Event Koi, shares the behind-the-scenes of kicking off with a lifetime deal. Co-hosts Katie Keith and Matt…
